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Managerial Capabilities, Marketing Capabilities, Business Strategy, and Firm Performance in Family and Non-Family Businesses in a sub-Saharan African Economy

Author(s):

Moses Acquaah
University of North Carolina at Greensboro, Greensboro, USA
United States

Ahmed Agyapong
Kwame Nkrumah University of Science and Technology, Kumasi, Ghana
Ghana

 

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