Skip to main content
Eastern Academy of Management International 2019 Conference

Full Program »

PARADOXICAL FRAMING FOR BUSINESS EDUCATION:MAKING THE CASE FOR THE RAW CASE METHOD OF LEARNING

Unlike traditional case studies, a raw case is an open, real-time information space through which students may wander. It incorporates conditions that resemble the increasingly volatile, uncertain, complex and ambiguous (VUCA) business world in the changing political, economic, social, environmental and technological landscape, under which solutions are frequently developed without the necessity of diminishing a complex problem into a set of well-defined business issues. In this article, we connect the raw case method of learning with the literature on the need for paradoxical framing for business education, and argue for adoption across business schools.

Yuwei Shi
Shanghai University of Finance and Economics
China

Sandra Dow
Middlebury Institute of International Studies
United States

 


Powered by OpenConf®
Copyright ©2002-2018 Zakon Group LLC